If you work in SEO for your own website or for others, you will notice that there is more than one task that comes with this responsibility. In fact, on the more technical side, the verification of redirects, titles and trackers are frequent activities.
On the marketing side, finding keywords, checking whether or not emails were opened, are some of the other super common tasks you will have to perform.
But what if you could help accelerate these boring processes?
What if I could give you some tips and refer to the amazing and free Chrome extensions that will help you explore SEO to the fullest?
Sometimes it can be difficult to keep your SEO efforts up to date when you try to manage so much information. Constantly keep track of keywords, create quality content, promote that content, try to get backlinks and maintain the success of all these efforts is very complicated. Fortunately, there are many extensions you can use to help facilitate your efforts.
For those who are not familiar with the term, an extension is simply an additional feature that you can add to your browser. These features generally work as shortcuts or ways of doing things automatically (in this case, SEO). All browsers have their own SEO extensions, but Google Chrome offers some of the best and easiest to use.
Here you can find some:
Mozbar: Moz tools are incredibly easy to use, which makes it a secret weapon for anyone who does not know much about SEO. There are two main uses of Mozbar. First, when you search for a keyword or phrase in Google, Mozbar displays the domain and the page below each search result, which gives you a maximum in the quality of the pages of the competitors. Secondly, by clicking on one of the search results, Mozbar displays specific statistics about the web page, including social networks and some metadata. This tool serves as a great reference point that integrates seamlessly with campaigns and navigation.
SEO Quake: this tool will work in all search engines such as Yahoo and Bing in addition to Google. This tool will display your PageRank, the Alexa range, the nofollow links, the keyword density analysis and the age of the web file. This is one of the most detailed and most complicated extensions, but it allows you to sort all these results according to what you are specifically looking for.
Majestic SEO Toolbar: with this tool, you can look at your results in a free web page that includes the components that you expect to see in a page profile: domain classification, backlinks, etc. Majestic offers a complete summary of that data with graphic representation to easily interpret and apply the information to your SEO and campaign efforts.
SEO Site Tools: This extension is a source of SEO information with everything included. It includes 6 main sections:
- External page data
- Elements of the page
- Social media
- Page tools
- Server and domain information
- Suggestions
Some of the unique features and improvements include highlighting your domains in Google searches, trend data in Google’s webmaster tools, and social media statistics in Google Analytics.
Page Analytics by Google: The Google Analytics extension is an excellent tool to understand how your customers interact with your website. The tool provides useful information, such as where your users click and the number of active visitors your website has in real time.
It also shows your usual Google Analytics metrics like page views, unique page views, average page time and bounce rate.
LinkMiner: the creation of backlinks is one of the most effective ways to position your web page. However, it also requires a lot of time and without the help of adequate tools, it can be a tedious and timeless task. That’s why this extension is so wonderful.
LinkMiner shows you backlinks and social data information for any link on a page and exports those links from a page to a CSV file.
It is important to understand that it is not necessary to install all these extensions. Most companies use one or two and from there they get all the information they need. Most of these extensions are free or have a free version, so you can try them and see which ones are most useful and comfortable to use. You will find that these shortcuts are an excellent way to keep your SEO efforts organized. Good luck!
CG Media – Brooklyn SEO Expert
