Brand presence in Google is also important for SEO and to position our business on the internet, rich cards help us to present in an organized way the information about our brand or company.
Schema helps us to categorize the information found on our website, adding attributes directly in the HTML and also through JSON-LD, in both cases we recommend you consult it with a Web / SEO design so that it is implemented correctly.
With Schema it is possible to define all the information of your company or business, from time and type of business to your logo and social networks. On its website, you can find examples of how to add it to your website.
Voice assistants like Alexa and Google Home, are increasingly used to search, using schema on your website will help you to be easily found by these assistants.
Once you have it implemented, you can verify it with the tool of Google Structured Data Testing Tool